Marketing and Communication Policies

Guidelines on how to use AxisTV, a closed-circuit, on-campus communication system which uses flat-screen plasma monitors to broadcast important information to ULM students, faculty, and staff. Displays are located at various point around campus.

The Events Management and Calendar Policy and Guidelines is to be used by all ULM entities when planning, scheduling and promoting any ULM on-campus event, which integrates with the ULM Web calendar.

Guidelines on content allowed and considered acceptable for ULM's Homepage.

This guide is to assist administrators, faculty, and staff on how to interact with the media. The guide also covers procedures on contacting the media.

Employees will use this as a resource for posting content and managing official ULM social media sites.

Guidelines on the correct use of ULM logos, colors, fonts, font families, and letterhead/envelope layouts and other branding standards for publications, both print and electronic.

This document, produced by the U.S. Department of Health and Human Services, provides a researched-based insight into web usability and best practices.